Sports and Entertainment Company

Industry

Sports and Entertainment

Company Type

Sports League

Location

USA

Size

$11 million

Investment Type

Equity

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Helping Great Companies Grow

Overview

The AFFL is seeking +/-$11 million to facilitate the growth of their league into a worldwide organization.

  • $19.5 million already raised
  • Entertainment company creating exciting live events and engaging content around flag football
  • First professional flag football organization in the world
  • Finalizing 2-year TV contract with major network beginning in summer 2020
  • Goal is to grow flag football into a worldwide sport on par with Soccer, Basketball and Cricket
Helping Great Companies Grow

Opportunity

  • LIVE SPORTS CONTENT IS KING
  • FANTASY AND GAMBLING
  • SOCIAL MEDIA EXPANSION
  • EMBEDDED SPORTS TECHNOLOGY
  • FOCUS ON SAFETY OF FLAG VS. TACKLE (MOVEMENT TO BAN PLAY ENTIRELY FOR 12 AND UNDER)
  • SHORTER ATTENTION SPANS
  • MOMENTUM OF FLAG FOOTBALL
  • MARKETERS PRIORITY – YOUNG DEMO
Helping Great Companies Grow

Solution/Strategy

  • WHAT AFFL DOES
    • THROUGH EXCITING FLAG FOOTBALL COMPETITION…
    • PRODUCE ENTERTAINING VIDEO CONTENT AND LIVE SPORTS EVENTS…
    • ATTRACT A LARGE AUDIENCE OF HIGHLY ENGAGED FANS…
    • PRIMARILY IN THE HARD-TO-AGGREGATE 18-34 DEMOGRAPHIC.
  • MONETIZATION PLAN
    • SPONSORSHIPS
    • ADVERTISING
    • LIVE GAMES (ATTENDANCE, CONCESSIONS)
    • OTHER (EQUIPMENT, ENTRY FEES, TEAM FRANCHISES)
Helping Great Companies Grow

Management

Jeff Lewis,

Founder/CEO

20 years on Wall Street, most recently as a Senior Portfolio Manager at TIG. Previously spent ten years as a Managing Director at Guggenheim Partners. B.A. and MBA from Cornell.

Matt Yukelson,

CFO

Employee #2 of the AFFL. In charge of financial analysis, strategy and all football operations. Previously spent ten years on Wall Street, most recently as a Senior Analyst at a hedge fund – focused on TMT. Graduate of Cornell University. CFA charter holder.

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CONTACT US

Hi. We're not around right now. But you can send us an email and we'll get back to you, asap.

Thanks, Ken

Ken Margolis | Managing Partner Castle Placement, LLC
1460 Broadway Street, Rte 400
New York, New York 10036
(212) 418-1188 | C: (516) 712-7784
kmargolis@castleplacement.com

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