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Dominic Cipollone| Managing Director
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(203) 297-5089
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Executive Summary
Circuit of the Northwest is a globally validated, multi-venue motorsports and entertainment destination in Bremerton, Washington. Backed by world-class partners, a 50-year land lease, 90 percent design completion, and a long-term MotoGP Letter of Intent, CNW represents a rare legacy-scale platform in one of the fastest-growing regions in the United States.
The project blends motorsports, hospitality, real estate, and live entertainment into a diversified revenue platform with strong public-private alignment and institutional underwriting.
Mission Statement
CNW is seeking a strategic partnership to bring MotoGP and other premier sanctioning bodies to North America through participation in a highly profitable, de-risked debt or equity structure. Commitments and approvals are secured, land is committed, and federal, state and local support is in place.
Motorsports, construction and event management agreements are aligned, and the project enters final design with no debt.
Project Overview
Legacy Motorsports and Entertainment Destination in the Pacific Northwest. The Joel Cohen Group LLC recognized for over four decades of motorsports, venue development, and entertainment leadership—is developing Circuit of the Northwest (CNW), a world-class motorsports and lifestyle destination in Bremerton, WA, just 35 minutes from downtown Seattle by ferry or air. Capital Structure: $340M Total Project Cost, debt and equity mix to be determined
- $10M in sponsorships, $4 million in founding memberships and 21M in luxury condo reservations – exceptional early traction
- $2 million in public funding received; $12 million in infrastructure support committed
- Three venue 35,000-seat entertainment capacity amphitheaters
- 28,000 SF private member clubhouse
- Customizable trackside luxury condos & VIP suites
- Monetization through OEM and motorsports training
- Financing Close Target : May 30, 2026
Strategic Vision
Redefining Performance, Lifestyle & Events
- CNW delivers a future-forward platform that elevates the motorsports experience through a unique blend of competitive, corporate, and cultural programming
- Transitioning from Bremerton Airport to a dedicated, world-class facility ensures uninterrupted access for luxury motorsports clubs, OEM programs, and tactical training operations
- Combining exclusive club membership, driver training, and corporate programs with high- performance racing – CNW becomes a lifestyle destination, not just a venue
- Purpose-built amphitheaters and event spaces enable CNW to host large-scale concerts, festivals, and civic gatherings – creating cross-sector demand year-round
Traction and Milestones
Joel Cohen Group LLC appoints lead development, operations, and event management. Development-ready with Tier-1 partners and public support.
- 50-year land lease secured with Port of Bremerton (through 2066)
- $4 Million in pre-sold memberships
- $2M in public funding received; $12M in infrastructure support committed
- Independent market and financial feasibility study completed
- Final design and engineering near completion
- Mortenson selected as Design-Builder with Guaranteed Max Price (GMP) contract with three-year non-strike project labor agreement
- ASM Global/Legends signed for 20-year venue management, promotions and operations
- Schematic track design by world-renowned Tilke GmbH finalized
Opportunity
- Demographic Footprint: 11.2 million residents within 300 miles, centered around the Seattle–Tacoma–Bellevue MSA (15th largest in the U.S.)
- Infrastructure Gap: Existing venues lack integrated, high-capacity facilities that support both racing and entertainment at marketable scale
- Nearest comparable track is over six hours away; WA has only 3 road courses among 24 venues
- CNW appeals to racers, OEMs, technology and corporate clients seeking experiential destinations
- Year-Round Relevance: High-end infrastructure and multi-use design enable continuous programming across all industries
Revenue Strategy
Upfront / Contractual & Real Estate
- Founding memberships (through 2028): 478 projected; ~$82.4M cumulative
- Real estate sales: 231 luxury trackside condos with VIP amenities
- Sponsorships & naming rights: multi‑year contracts with auto/consumer brands
- Branded hospitality & hotel revenue: boutique + chain, event‑driven occupancy
- Asset appreciation & brand equity: long‑term value creation
Recurring / Programmatic Revenue
- Membership dues at stabilization: ~$6.7M/yr
- Track & training rentals: motorsports training, OEM demos, tactical driving, corporate days
- Event programming: 12–15 concerts/yr; sanctioned race weekends drawing 60K+ attendees
- Parking & camping: tiered + overflow capture during peak traffic
- Hospitality, catering & branded merchandise: high‑margin repeatable
Sustainability Legacy
Environmental Stewardship
- Low Impact Site Plan
- EV Infrastructure
- Phased build approach reduces embodied carbon & avoids unnecessary early over construction
Sustainable Operations
- Multi-use venue model reducing seasonal inefficiency
- Water and noise mitigation systems
Governance
- Clear reporting metrics tied to financial, operational, and environmental performance
- Prepared for solar and micro-grid integration
Community, Inclusion & Responsible Growth
- Job creation: thousands of construction and full-time jobs in Kitsap County
- Community access: year-round programming beyond motorsports, including concerts, education, and festivals
- STEM & workforce development: partnerships with schools and universities to train future engineers and technicians
- Transparent governance: investor-grade reporting on ESG performance metrics
“Our impact extends beyond the track. CNW will create jobs, educational pathways, and year-round community programming. With strong governance practices and transparent reporting, we’re committed to delivering both investor returns and measurable ESG outcomes.”
Green Design and Operations
- Renewable energy integration: solar, wind, and EV charging infrastructure
- Water stewardship: stormwater management, water reuse, and low-impact landscaping
- Sustainable building practices: LEED-focused materials and energy-efficient design
- Transportation impact: ferry and shuttle access to reduce individual car use
“We’re designing CNW as a green facility from the ground up: renewable energy, water stewardship, sustainable construction, and integrated transportation planning. This ensures we minimize our environmental footprint while setting a new benchmark for motorsports venues.”
Specific Risks
- Operational Costs – Maintaining a large multi-purpose facility requires consistent revenue streams beyond major racing events, which could be challenging
- Regulatory and Permitting Risks – The project must comply with environmental regulations and land- use approvals, which could delay development
- Reduced Consumer Spending – Economic downturns often lead to lower discretionary spending, which could impact ticket sales, sponsorships, and event attendance
- Corporate Sponsorship Uncertainty – Businesses may cut marketing budgets, reducing sponsorship opportunities for CNW
- Operational Cost Pressures – Rising costs and lower revenue streams could make maintaining the facility more challenging
- Infrastructure and Development Risks – Construction delays, cost overruns, or unforeseen site challenges could impact the timeline and financial viability of the project
- Private securities are speculative, illiquid, and carry a high degree of risk – including the loss of the entire investment
