For important risk and disclaimer information, Click here.
 |
Axel Reijmers | Managing Director
|
 |
|
 |
(212) 418-1181 | C: (201) 747-4718
|
OVERVIEW
High Basin Brands (HBB) incubates and scales spirits brands and guides them towards successful exits or sustainable business models to ensure maximum value realization for stakeholders
Creating lifestyle- driven, next- gen brands that champion conscious consumption. Industry expertise and strong distribution gives HBB an edge to grow thriving brands or position them as prime acquisition targets
Raising $14 million to expand portfolio and capitalize on the growing demand for premium and organic beverages
$14 MILLION INVESTMENT OPPORTUNITY
The raise will support the building of a portfolio of premium and organic brands that are positioned for individual or portfolio exit to established brands
Backing an Experienced Leadership Team:Led by industry executives with a track record of multiple successful brand exits, the team is well-equipped to scale operations and drive long-term value
Accelerated Revenue Growth: Marketing initiatives and organizational scaling to achieve attractive revenue and Price-to-Sales valuation
Profitability Milestone: Reaching break-even, creating a foundation for sustainable operations
Flagship Brand Expansion: Semi-national launch in a high-growth spirits category with nationwide distribution through Southern Glazer’s Wine & Spirits
Vertical Integration & Asset Acquisition: Acquisition of barrel and distillery assets, securing long-term production stability and enhanced margins
Investor Protection & Value Retention: 70%+ asset coverage allocated to Series A Preferred Shareholders, reinforcing investment security
WHO ARE WE
High Basin Brands is a national premium spirits supplier, acquirer, and brand innovator with a strong focus on organic production and sustainable practices. As consumer demand shifts toward high-quality, eco-conscious spirits, we are at the forefront of driving category growth, expanding distribution, and shaping the future of premium spirits.
Our portfolio includes the historic Treaty Oak Brewing and Distilling and the highly anticipated launch of Ghost Hill Organic Vodka, both designed to meet the evolving expectations of today’s discerning drinkers.
Vision & Mission
We are transforming the spirits industry by creating premium, organic-certified spirits that embody authenticity, sustainability, and superior craftsmanship. Our mission is to deliver elevated drinking experiences, foster environmental responsibility, and build brands that resonate with modern consumers—ensuring both long-term market success and meaningful impact.
TREATY OAK DISTILLERY
Nestled in the heart of the Texas Hill Country in Dripping Springs, Treaty Oak Distilling stands as a beacon of craft and innovation. Rooted in the rich history of its namesake, the legendary Treaty Oak in Austin, Texas, the distillery brings together time-honored traditions and forward-thinking techniques to produce world-class spirits.
Every bottle embodies the spirit of Texas, with a grain-to-glass approach that highlights the finest locally sourced ingredients. Treaty Oak is more than a distillery; it’s a celebration of resilience, authenticity, and the enduring legacy of Texas craftsmanship.
50,000 Visitors Per Year
- Distillery Tours & Tastings
- Onsite Events & Catering
- Retail Store for Merch & Bottle Sales
- Over 49k IG Followers
THE
OPPORTUNITY
We are seeking $14MM to support flagship product launches, enhance distillery capabilities, expand strategic partnerships, and provide working capital to scale operations and fuel our rapid growth.
TEAM
- Industry Experts: 75+ years of combined experience
- Proven Track Record: Leaders behind successful acquisitions
- Strong Financial Leadership:$200M+ in transactions managed
- Market Expansion Experts: Scaling brands globally with strategic partnerships
- Innovation-Driven: Pioneering new premium and organic spirits categories
LAMONT HERMAN | CEO
Experienced Investor & Business Partner – La Mont is a serial investor with a broad comprehensive understanding of business strategy.
Proven Leadership in Scaling Companies – His expertise in building high-functioning teams will be instrumental in executing High Basin Brand’s long-term vision.
ALEX FAUVEAU | CFO/ COO
Finance & Operations Expertise – Alex, has multi-sector experience in Bev-Alc., PE-backed healthcare, large-scale F&B, and M&A, overseeing strategic partnerships and financial viability at High Basin Brands.
Proven Leadership in Major Acquisitions – As Head of Finance at On The Rocks Cocktails, he played a key role in its acquisition by Beam Suntory in 2020. He holds an MBA from the University of Texas, Dallas.
STEVE OUSLEY | CCO
Proven Track Record in High-Value Business Growth – Steve has successfully built and scaled multiple companies, most recently as Founder & COO of On The Rocks Cocktails, which was acquired by Beam Suntory in 2020.
Major Industry Impact & Transaction Success – Under his leadership, On The Rocks was named “Brand of the Year” for Beam in 2023, and he has generated over $200 million in transaction value through multiple startup-to-exit successes.
KELLY REID- SMITH | SALES DIRECTOR
Industry Veteran with 20+ Years of Experience – Kelly has successfully worked across multiple industries in the beverage alcohol space, specializing in brand growth and market expansion.
Proven Sales & Distribution Expertise – She has helped generate over $400M in transaction value, leveraging her strong relationships with top U.S. retailers and distributors to drive success for High Basin Brands.
Specific Risks
Risks related to company operations and market conditions
- Our ability to integrate the recently acquired whiskey distillery and execute our turnaround strategy may face challenges, potentially increasing costs and diverting resources from other business priorities.
- The success of our business depends on producing, aging, and distributing high-quality whiskey and vodka, which are subject to supply chain disruptions, changes in consumer preferences, and operational risks.
- Maintaining and growing the strength of our brand is critical to our success. Any damage to our reputation or shifts in consumer sentiment could adversely affect our sales.
Regulatory and compliance risks
- We operate in a highly regulated industry subject to federal, state, and local laws, including taxes, excise duties, advertising restrictions, and labeling requirements. Changes in these regulations or failure to comply could materially affect our operations and profitability.
Financial and funding risks
- The acquisition of the distressed distillery increases our financial obligations and dependency on achieving anticipated cost savings and operational efficiencies, which may take longer or cost more than expected.
- Our business requires substantial upfront investment in production and inventory, particularly for aged whiskey, which may lead to cash flow challenges and delayed revenue realization.
Competitive and market risks
- The craft spirits market is highly competitive, with larger players having greater financial resources and distribution networks. Aggressive pricing or promotional strategies from competitors may impact our market share and profitability.
- Shifts in consumer preferences or unfavorable market conditions could reduce demand for our products, adversely affecting our financial performance.
Private securities are speculative, illiquid, and carry a high degree of risk – including the loss of the entire investment
