THE FUTURE OF AUTOMATED OPERATIONS

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Industry

Technology

Company Type

AI/IoT

Size

$10 Million

Investment Type

Equity

For additional information, please contact:
Tamara Williams | Managing Director
(385) 600-1871

Overview

Modjoul, Inc. is raising $10 million to expand its business by leveraging AI Agents in industrial settings. The company interprets data to identify workplace inefficiencies, enhance employee safety, and reduce risks. Modjoul’s solutions improve industrial operations by analyzing historical data, processing real-time information, and making data-driven recommendations to support efficient decision-making.

Modjoul has worked with some of the largest companies, and expects to expand its relationships with Coca Cola Bottling, Mars, and Avient while growing new account relationships and distributions channels with The Hartford and Grainger.

  • The platform uses AI agents to take the work burden from supervisors, safety personnel, and the general manager to better run operations for real-time decision-making
  • Hardware agnostic platform that ingests data from many sources to create insights
  • Nearly an 8-year history of collecting data for industrial customers

Revenue Growth Trajectory

  • Currently generating revenue from three sources; Saas subscription fee, AI Agent and professional services
  • ARR is projected to grow from $1.2 million booked in 2024 to $3.5 million in 2025, with significant scaling potential*
  • Amazon Industrial Innovation Fund is an investor
  • Expects to expand its relationships with Coca Cola Bottling, Mars, and Avient while growing new account relationships and distributions channels with The Hartford and Grainger

Revenue Streams

SaaS Subscription Fees
AI Agent
Professional Services

*A detailed financial model with assumptions and scenario analysis functionality is available upon request. Target returns are presented solely for the purpose of providing insight into the company’s objectives, detailing anticipated risk and reward characteristics, and establishing a benchmark for future evaluation of performance. Target returns are not a predictor, projection or guarantee of future performance. There can be no assurance that these targets will be met. There is no guarantee as to the company’s future performance or the adequacy of the methodology used for estimating future returns. Target returns should not be used as a primary basis for an investor’s decision to invest. Private securities are speculative, illiquid, and carry a high degree of risk – including the loss of the entire investment. 

Plan to $25M ARR*

*A detailed financial model with assumptions and scenario analysis functionality is available upon request. Target returns are presented solely for the purpose of providing insight into the company’s objectives, detailing anticipated risk and reward characteristics, and establishing a benchmark for future evaluation of performance. Target returns are not a predictor, projection or guarantee of future performance. There can be no assurance that these targets will be met. There is no guarantee as to the company’s future performance or the adequacy of the methodology used for estimating future returns. Target returns should not be used as a primary basis for an investor’s decision to invest. Private securities are speculative, illiquid, and carry a high degree of risk – including the loss of the entire investment. 

Why Modjoul

  • Modjoul’s IIoT software is built for scale, hardware agnostic, pen tested, multi-family, and hardened for recovery
  • Customer base is deploying beacons leading to the ability to digital twin and streamline production issues associated with quality and time on tool
  • IIoT software performs review data to highlight operational issues and publishes the action items
  • Can be leveraged across any industry where data can be tracked across workers and machines and AI can be leveraged to help companies run better
  • Years of hands-on problem solving in warehouses and manufacturing

Traction

  • Modjoul has worked with some of the largest companies
  • Seeks to expand its relationships with Coca Cola Bottling, Mars, and Boeing
  • Expects to quickly grow new account relationships and distributions channels with The Hartford and Grainger

New Customers

Key Differentiation from Competitors

  • Ability to solve multiple operational problems with its AI platform compared to its competitors that are rule-based with a significant time lag and very specific use case
  • Provides real-time data integration, comprehensive approach to both safety and efficiency, and unique focus on proactive incident prevention as compared to its competitors that focus solely on reactive safety measures
  • Offers a complete solution that improves operational performance while minimizing risk and monetizes both safety features and operational insights
  • Allows for consolidation of operational technology software packages and a much more robust ROI

STRATEGIC DIFFERENTIATION

Safety and Efficiency

Combination of safety and efficiency improvements positions Modjoul as an essential partner for businesses aiming to optimize their workforce and prepare for the future of Industry 4.0 in comparison to its competitors

Founders and Management

Eric Martinez | CEO and Founder


  • Prior to founding Modjoul, EVP of Claims and Operations at AIG. CEO of United Guaranty Corporation. Executive Vice President for Claims and Service of Safeco Corp
  • While working in the insurance industry, saw too many unnecessary workplace injuries and fatalities, which led to the creation of Modjoul
  • BS in Mechanical Engineering from Clemson University and MBA from Valdosta State University
  • Serves on the Forest Ridge Academy Board of Trustees, is an avid mountain climber, a Clemson University Football follower, and enjoys spending time with his wife, Celeste, his three children, Tanner, Reid, and Mollie, and his two bulldogs

Jen Thorson | COO and Founder


  • Former executive at AIG, and also seen a lot of unnecessary workplace injuries and fatalities
  • Prior to founding Modjoul, Head of Strategic Planning, Transformation, Operations, and Regulatory Control at AIG
  • Recognized as a top talent at AIG and was a member of AIG’s top 50 women executives
  • Varying leadership positions during at AIG
  • BS in English Literature from the University of North Dakota and a Master of Arts in Human Resources Development from the University of St. Thomas
  • Serves on Seton Hall University’s Gerald P Buccino ’63 Center for Leadership Development Honors Program Advisory Council and mentor and board member for their Women’s Initiative
  • Mentor for the Creative Destruction Lab (CDL) in the Risk category at the University of WI
  • Big Seton Hall Basketball fan, avid runner, and enjoys spending time with husband, Ted, daughter, Claire, and golden retriever, Lyle

Specific Risks

  • Circuit Board Shortages: There was a circuit board shortage in 2021 and 2022 that caused delays in hardware lead times
  • Diversification: At one time Modjoul was 90%+ one customer in revenue. Modjoul does business with global enterprise customers that can heavily weight the revenue
  • Computational Costs: Computational costs could increase changing the ROI and business use case fundamentals
  • Tariffs Placed Upon Hardware: Industrial companies may not be able to purchase electronics at a price point that makes sense
  • Data Restrictions: Data restriction laws could limit the amount of tracking and monitoring of employees; could restrict the extent to the use of AI
  • Privacy Laws: New laws could let employees opt out of data collection
  • Key Employees: Modjoul has several employees that have been with the company since it has been founded
  • Firmware Does Not Work: Firmware operates the forklifts and autonomous vehicles and may not work, and an employee could be injured or killed
  • Private securities are speculative, illiquid, and carry a high degree of risk – including the loss of the entire investment
Learn More About Modjoul

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Thanks, Ken

Ken Margolis | Managing Partner Castle Placement, LLC
1460 Broadway Street, Rte 400
New York, New York 10036
(212) 418-1188 | C: (516) 712-7784
kmargolis@castleplacement.com

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